One of the most exciting aspects of photography is the variety of jobs available in the field, ranging from highly specialized, technical work to jobs that require creativity and Visual literacy. One can begin your career as an assistant of a senior or professional photographer, so that he/she can grasp the finer points of photography. Photographers can specialize in areas such as portrait, commercial and industrial, advertising, scientific, fashion, news, wildlife photography etc.




Commercial photography

    The commercial photographic world can be broken down to:
  • Advertising photography: photographs made to illustrate and usually sell a service or product. These images are generally done with an advertising agency, design firm or with an in-house corporate design team.
  • Fashion and glamour photography: This type of photography usually incorporates models. Fashion photography emphasizes the clothes or product, glamour emphasizes the model. Glamour photography is popular in advertising and in men's magazines. Models in glamour photography may be nude, but this is not always the case.
  • Still life photography usually depicts inanimate subject matter, typically commonplace objects which may be either natural or man-made.
  • Editorial photography: photographs made to illustrate a story or idea within the context of a magazine. These are usually assigned by the magazine.
  • Photojournalism: this can be considered a subset of editorial photography. Photographs made in this context are accepted as a documentation of a news story.
  • Portrait and wedding photography: photographs made and sold directly to the end user of the images.
  • Fine art photography: photographs made to fulfill a vision, and reproduced to be sold directly to the customer.
  • Landscape photography: photographs of different locations made to be sold to tourists as postcards
    The market for photographic services demonstrates the aphorism "one picture is worth a thousand words," which has an interesting basis in the history of photography. Magazines and newspapers, companies putting up Web sites, advertising agencies and other groups pay for photography.
    Many people take photographs for self-fulfillment or for commercial purposes. Organizations with a budget and a need for photography have several options: they can assign a member of the organization or hire someone to shoot exactly what thay want, run a public competition, or obtain rights to stock photographs either through traditional stock giants, such as Getty Images, or through smaller microstock agencies, such as Fotolia.
    A photographer is a person who takes a photograph using a camera. A professional photographer uses photography to make a living. The median salary for a professional photographer in the USA, is $26,080 (USD).[http://www.getphotographyjobs.com]
    The work of a photographer may be limited to the actual shooting of the camera, or it may include all of the steps in the development of the image up to the presentation of the final product. A photograph may be the work of a single person or of a team; The most common teams are formed of a photographer and a laboratory technician. The laboratory work (photographic processing, image processing, plus other less common techniques) can completely change the appearance of a shot. Post-processing can be an art form in itself, but, the person who took the shot is often more likely to be considered the artist, and the developer an artisan
    At the beginning of the photographic era, painters and photographers debated the role of photography in art. If photographers are considered to have "usurped" the exclusive domain of the image from painters, painters were profoundly influenced by the photographic technique, obliging them to better define their domain, subjects, and flexibility of technique. However, certain painters have reduced their art to that of a technician in a development lab, using another technique for copying photographs by hand.
    Photographers are often categorized based on the subjects they photograph. Some photographers explore subjects typical of paintings such as landscape, still life, and portraiture. Other photographers specialize in subjects unique to photography, including documentary photography, fashion photography, and commercial photography. The distinction between artistic photography and photojournalism or other types of photography and the associated techniques does not remove this personal aspect from the work of the great photographers.

Stock photography

    Stock photography consists of existing photographs that can be licensed for specific uses. Book publishers, specialty publishers, magazines, advertising agencies, filmmakers, web designers, graphic artists, interior decor firms, corporate creative groups, and others use stock photography to fulfill the needs of their creative assignments.
    A customer who uses stock photography instead of hiring a photographer can save time and money, but can also sacrifice creative control. Stock images can be presented in searchable online databases, purchased online, and delivered via download or email.
    A collection of stock photography may also be called a photo archive, picture library, image bank or photo bank. As modern stock photography distributors often carry stills, video, and illustrations, none of the existing terminology provides a perfect match.

Industry structure

    Images are filed at an agency that negotiates licensing fees on the photographer's behalf in exchange for a percentage, or in some cases owns the images outright. This is increasingly done online, especially with the newer micro-stock models.
    Pricing is determined by size of audience or readership, how long the image is to be used, country or region where the images will be used and whether royalties are due to the image creator or owner. Often, an image can be licensed for less than $200, or in the case of the microstock photography websites as little as $1.

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